Soon after bankruptcy, major soap purveyor moves to Westport

WESTPORT — The Connecticut seller of Zest soap, Absolutely sure deodorant and a number of

WESTPORT — The Connecticut seller of Zest soap, Absolutely sure deodorant and a number of other brand names uncovered in lavatory cabinets has relocated its headquarters to Westport from Stamford, a calendar year immediately after it was acquired out of bankruptcy by a non-public equity trader.

Substantial Ridge Brands sells a number of perfectly-recognized own treatment solutions such as Zest and Coastline soaps, Alberto VO5 and Pert shampoos, and Brut and Confident deodorants. The firm acquired the latter a few items only this past June from Helen of Troy, alongside with other products in a $45 million transaction.

On its site, HRB Brand names reports owning far more than 60 workforce centered out of Westport’s historic Eno Basis Making on Saugatuck Avenue, as documented Monday by blogger Dan Woog, such as CEO Jim Daniels who lives in Westport.

In February 2020, HRB Brands was obtained by Tengram Money Companions, which has places of work in Westport and New York Town. Court docket files record the transaction worth just north of $7.5 million. Individually, HRB Manufacturers marketed off its Access, Dr. Fresh and Firefly toothbrush models to Perrigo for $113 million.


The new corporation is infusing a fresh association for its historic HRB initials with the phrases “healthy,” “responsible” and “beauty.” And it is acquiring a fresh new start off in a Westport developing with a colorful heritage all its very own — in the office environment for site visitors expert William Phelps Eno, who proposed a amount of advancements in the early days of mass automobile output to contain halt indicators, crosswalks, a person-way streets and site visitors circles.

The COVID-19 pandemic has made a burst of desire for HRB Brand names, in accordance to Monthly bill Sweedler, common partner of Tengram, owing to shoppers stocking up with extra materials. But the pandemic has also made gridlock in receiving products to shops, he additional, as factories have struggled to retain manufacturing strains staffed.

“The organization has been afflicted lately by commodities (pricing) force, particularly in tallow,” Sweedler explained Tuesday. “That has started to influence the general (earnings) margins of the company in the 2nd quarter. We count on that to normalize nevertheless as suppliers get caught up with production.”